City comparison

Madison, WI vs Richmond, VA

What a paycheck is really worth in each city: prices, rent, state taxes and federal GS pay.

Key findings

  • Overall prices in Madison, WI (97.3) and Richmond, VA (97.9, U.S. average = 100) are within 1% of each other, so $100,000 in Madison, WI goes as far as $100,600 in Richmond, VA.
  • Typical 1-bedroom rents are close: $1,482 a month in Madison, WI and $1,507 in Richmond, VA.
  • On $100,000, estimated state income tax is about $1,016 a year higher in Richmond, VA than in Madison, WI.
  • For federal employees, locality pay changes a GS-13 step 1 salary by +4.5% moving from Madison, WI to Richmond, VA ($106,437 → $111,183), while prices change by +0.6%. Net effect of the transfer: +3.8% in real buying power.
MadisonRichmond
Price level (U.S. = 100):Under 9292–9898–102102–108Over 108
  • Madison, WI: price level 97.3 (cheaper)
  • Richmond, VA: price level 97.9 (cheaper)

Map drawn from Census Bureau state boundaries and metro locations9,10; dot colours show BEA price levels2.

Side by side

Madison, WIRichmond, VA
Price level (U.S. = 100)297.397.9
$100,000 is worth, in the other city2$100,587 in Richmond$99,417 in Madison
Typical 1-bedroom rent3$1,482/mo$1,507/mo
Take-home on $100,00014,15,8$75,261$74,244
State income tax on $100,000 (estimate)8$3,919 (WI)$4,936 (VA)
Rent burden on $100,00024%24%
Median pay, all jobs4$58,080$51,460
Federal locality pay area7Rest of U.S.Richmond, VA

Rent areas: Madison, WI HUD Metro FMR Area and Richmond, VA HUD Metro FMR Area. Metro areas: Madison, WI and Richmond, VA.

What costs more or less

Madison, WIRichmond, VA
Price level (U.S. = 100)MadisonRichmond
Housing (rent)99.799.1
Goods93.896.8
Utilities89.889.2
Other services99.498.6
Overall97.397.9
BEA Regional Price Parities2. Housing covers rents.

Moving with the same $100,000 salary

Madison, WI → Richmond, VA

Roughly even

Buying power −0.6%; rent takes 24% of take-home; state tax +$1,016/yr.

67 Fair offer

Richmond, VA → Madison, WI

Roughly even

Buying power +0.6%; rent takes 24% of take-home; state tax −$1,016/yr.

71 Strong offer

Federal employees: GS pay

Madison, WI is in the Rest of U.S. pay area; Richmond, VA is in Richmond, VA. The last column shows what a transfer from Madison, WI to Richmond, VA at the same grade and step does to real buying power.

Grade5,2Madison, WIRichmond, VAReal change, Madison → Richmond
GS-9 step 1$61,722$64,475+3.9%
GS-11 step 1$74,678$78,009+3.9%
GS-12 step 1$89,508$93,499+3.8%
GS-13 step 1$106,437$111,183+3.8%
GS-14 step 1$125,776$131,385+3.8%

Pay for common jobs

Median annual pay4Madison, WIRichmond, VARichmond pay in Madison dollars
Information Security Analysts$104,110$126,230$125,493 (+20.5%)
Software Developers$130,630$132,120$131,349 (+0.6%)
Accountants and Auditors$81,130$84,220$83,729 (+3.2%)
Registered Nurses$101,190$93,580$93,034 (−8.1%)

"Not published" means BLS doesn't release an estimate for that job in that metro.

Check your own offer

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Taxes are estimates for a single filer taking the standard deduction; city and county income taxes are not included. See the methodology.

Notes & Sources

  1. U.S. Census Bureau, Metropolitan Statistical Area population estimates (Vintage 2025) (2025). Retrieved 2026-09-29.
  2. U.S. Bureau of Economic Analysis, Regional Price Parities by MSA (MARPP), all items (2024). Retrieved 2026-09-29.
  3. U.S. Department of Housing and Urban Development, Fair Market Rents, 1-bedroom (2026). Retrieved 2026-09-29.
  4. U.S. Bureau of Labor Statistics, Occupational Employment and Wage Statistics (OEWS), May 2025, metropolitan areas (2025). Retrieved 2026-09-29.
  5. U.S. Office of Personnel Management, General Schedule (GS) pay rates with locality pay, 2026 (2026). Retrieved 2026-09-29.
  6. U.S. Office of Personnel Management, Locality codes used in the 2026 GS pay spreadsheet (2026). Retrieved 2026-09-29.
  7. U.S. Office of Personnel Management, 2026 Locality Pay Area Definitions (counties in each pay area) (2026). Retrieved 2026-09-29.
  8. Tax Foundation, State Individual Income Tax Rates and Brackets, 2026 (2026). Retrieved 2026-09-29.
  9. U.S. Census Bureau, Cartographic boundary file: states, 1:20,000,000 (2024) (2024). Retrieved 2026-09-29.
  10. U.S. Census Bureau, Gazetteer file: core based statistical areas (2025) (2025). Retrieved 2026-09-29.
  11. U.S. Census Bureau, American Community Survey 5-year estimates, 2020-2024, table C24010 (occupation of employed residents) by ZIP code area (2024). Retrieved 2026-09-29.
  12. U.S. Census Bureau, ZIP Code Tabulation Area relationship files (2020; Connecticut 2022) and Gazetteer locations (2025) (2025). Retrieved 2026-09-29.
  13. U.S. Census Bureau, Cartographic boundary files (ZIP code areas 2020; counties and states 2024) and TIGER/Line primary roads (2024) (2024). Retrieved 2026-09-29.
  14. Internal Revenue Service, Rev. Proc. 2025-32 (2026 tax brackets and standard deduction) (2026). Retrieved 2026-09-29.
  15. Internal Revenue Service, Publication 15 (Circular E), Employer's Tax Guide for 2026 (Social Security and Medicare) (2026). Retrieved 2026-09-29.