City comparison

Jacksonville, FL vs San Diego, CA

What a paycheck is really worth in each city: prices, rent and state taxes.

Key findings

  • Prices in San Diego, CA are 12.5% higher than in Jacksonville, FL. Someone earning $100,000 in Jacksonville, FL would need about $112,500 in San Diego, CA to live the same way.
  • Rent is the bigger story: a typical 1-bedroom costs $2,459 a month in San Diego, CA versus $1,382 in Jacksonville, FL. On $100,000, that's 40% of take-home pay in San Diego, CA and 21% in Jacksonville, FL.
  • On $100,000, estimated state income tax is about $5,070 a year higher in San Diego, CA than in Jacksonville, FL.
  • For federal employees, locality pay changes a GS-13 step 1 salary by +14.2% moving from Jacksonville, FL to San Diego, CA ($106,437 → $121,585), while prices change by +12.5%. Net effect of the transfer: +1.6% in real buying power.
JacksonvilleSan Diego
Price level (U.S. = 100):Under 9292–9898–102102–108Over 108
  • Jacksonville, FL: price level 99.5 (about average)
  • San Diego, CA: price level 111.9 (much pricier)

Map drawn from Census Bureau state boundaries and metro locations9,10; dot colours show BEA price levels2.

Side by side

Jacksonville, FLSan Diego, CA
Price level (U.S. = 100)299.5111.9
$100,000 is worth, in the other city2$112,467 in San Diego$88,915 in Jacksonville
Typical 1-bedroom rent3$1,382/mo$2,459/mo
Take-home on $100,00014,15,8$79,180$74,110
State income tax on $100,000 (estimate)8$0 (FL)$5,070 (CA)
Rent burden on $100,00021%40%
Median pay, all jobs4$48,830$58,690
Federal locality pay area7Rest of U.S.San Diego-Chula Vista-Carlsbad, CA

Rent areas: Jacksonville, FL HUD Metro FMR Area and San Diego-Chula Vista-Carlsbad, CA MSA. Metro areas: Jacksonville, FL and San Diego-Chula Vista-Carlsbad, CA.

What costs more or less

Jacksonville, FLSan Diego, CA
Price level (U.S. = 100)JacksonvilleSan Diego
Housing (rent)109.8179.3
Goods96.2108.0
Utilities87.5174.2
Other services98.999.6
Overall99.5111.9
BEA Regional Price Parities2. Housing covers rents.

Moving with the same $100,000 salary

Jacksonville, FL → San Diego, CA

Same pay buys less

Buying power −11.1%; rent takes 40% of take-home; state tax +$5,070/yr.

15 Weak offer

San Diego, CA → Jacksonville, FL

Same pay goes further

Buying power +12.5%; rent takes 21% of take-home; state tax −$5,070/yr.

100 Strong offer

On the GS pay scale?

Jacksonville, FL is in the Rest of U.S. pay area; San Diego, CA is in San Diego-Chula Vista-Carlsbad, CA. The last column shows what a transfer from Jacksonville, FL to San Diego, CA at the same grade and step does to real buying power.

Grade5,2Jacksonville, FLSan Diego, CAReal change, Jacksonville → San Diego
GS-9 step 1$61,722$70,507+1.6%
GS-11 step 1$74,678$85,307+1.6%
GS-12 step 1$89,508$102,246+1.6%
GS-13 step 1$106,437$121,585+1.6%
GS-14 step 1$125,776$143,677+1.6%

Pay for common jobs

Median annual pay4Jacksonville, FLSan Diego, CASan Diego pay in Jacksonville dollars
Elementary School Teachers, Except Special Education$61,080$97,000$86,247 (+41.2%)
Software Developers$130,330$163,270$145,171 (+11.4%)
Accountants and Auditors$79,960$96,340$85,660 (+7.1%)
Registered Nurses$83,520$139,520$124,054 (+48.5%)

"Not published" means BLS doesn't release an estimate for that job in that metro.

Check your own offer

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Taxes are estimates for a single filer taking the standard deduction; city and county income taxes are not included. See the methodology.

Notes & Sources

  1. U.S. Census Bureau, Metropolitan Statistical Area population estimates (Vintage 2025) (2025). Retrieved 2026-09-29.
  2. U.S. Bureau of Economic Analysis, Regional Price Parities by MSA (MARPP), all items (2024). Retrieved 2026-09-29.
  3. U.S. Department of Housing and Urban Development, Fair Market Rents, 1-bedroom (2026). Retrieved 2026-09-29.
  4. U.S. Bureau of Labor Statistics, Occupational Employment and Wage Statistics (OEWS), May 2025, metropolitan areas (2025). Retrieved 2026-09-29.
  5. U.S. Office of Personnel Management, General Schedule (GS) pay rates with locality pay, 2026 (2026). Retrieved 2026-09-29.
  6. U.S. Office of Personnel Management, Locality codes used in the 2026 GS pay spreadsheet (2026). Retrieved 2026-09-29.
  7. U.S. Office of Personnel Management, 2026 Locality Pay Area Definitions (counties in each pay area) (2026). Retrieved 2026-09-29.
  8. Tax Foundation, State Individual Income Tax Rates and Brackets, 2026 (2026). Retrieved 2026-09-29.
  9. U.S. Census Bureau, Cartographic boundary file: states, 1:20,000,000 (2024) (2024). Retrieved 2026-09-29.
  10. U.S. Census Bureau, Gazetteer file: core based statistical areas (2025) (2025). Retrieved 2026-09-29.
  11. U.S. Census Bureau, American Community Survey 5-year estimates, 2020-2024, table C24010 (occupation of employed residents) by ZIP code area (2024). Retrieved 2026-09-29.
  12. U.S. Census Bureau, ZIP Code Tabulation Area relationship files (2020; Connecticut 2022) and Gazetteer locations (2025) (2025). Retrieved 2026-09-29.
  13. U.S. Census Bureau, Cartographic boundary files (ZIP code areas 2020; counties and states 2024) and TIGER/Line primary roads (2024) (2024). Retrieved 2026-09-29.
  14. Internal Revenue Service, Rev. Proc. 2025-32 (2026 tax brackets and standard deduction) (2026). Retrieved 2026-09-29.
  15. Internal Revenue Service, Publication 15 (Circular E), Employer's Tax Guide for 2026 (Social Security and Medicare) (2026). Retrieved 2026-09-29.
  16. U.S. Department of Labor, Employment and Training Administration, O*NET 31.0 Database: Job Titles (used under CC BY 4.0; O*NET is a trademark of USDOL/ETA) (2026). Retrieved 2026-10-14.