City comparison

Huntington, WV vs Madison, WI

What a paycheck is really worth in each city: prices, rent, state taxes and federal GS pay.

Key findings

  • Prices in Madison, WI are 10.0% higher than in Huntington, WV. Someone earning $100,000 in Huntington, WV would need about $110,000 in Madison, WI to live the same way.
  • Rent is the bigger story: a typical 1-bedroom costs $1,482 a month in Madison, WI versus $853 in Huntington, WV. On $100,000, that's 24% of take-home pay in Madison, WI and 14% in Huntington, WV.
  • Estimated state income tax on $100,000 is close: $3,885 a year in WV and $3,919 in WI.
  • Both cities are in the same federal pay area (Rest of U.S.), so a GS-13 step 1 earns $106,437 in either. A transfer from Huntington, WV to Madison, WI changes real buying power by −9.1%, purely from prices.
HuntingtonMadison
Price level (U.S. = 100):Under 9292–9898–102102–108Over 108
  • Huntington, WV: price level 88.4 (much cheaper)
  • Madison, WI: price level 97.3 (cheaper)

Map drawn from Census Bureau state boundaries and metro locations9,10; dot colours show BEA price levels2.

Side by side

Huntington, WVMadison, WI
Price level (U.S. = 100)288.497.3
$100,000 is worth, in the other city2$110,026 in Madison$90,888 in Huntington
Typical 1-bedroom rent3$853/mo$1,482/mo
Take-home on $100,00014,15,8$75,295$75,261
State income tax on $100,000 (estimate)8$3,885 (WV)$3,919 (WI)
Rent burden on $100,00014%24%
Median pay, all jobs4$44,600$58,080
Federal locality pay area7Rest of U.S.Rest of U.S.

Rent areas: Huntington-Ashland, WV-KY-OH HUD Metro FMR Area and Madison, WI HUD Metro FMR Area. Metro areas: Huntington-Ashland, WV-KY-OH and Madison, WI.

What costs more or less

Huntington, WVMadison, WI
Price level (U.S. = 100)HuntingtonMadison
Housing (rent)51.399.7
Goods96.393.8
Utilities87.989.8
Other services99.499.4
Overall88.497.3
BEA Regional Price Parities2. Housing covers rents.

Moving with the same $100,000 salary

Huntington, WV → Madison, WI

Same pay buys less

Buying power −9.1%; rent takes 24% of take-home; state tax +$34/yr.

40 Weak offer

Madison, WI → Huntington, WV

Same pay goes further

Buying power +10.0%; rent takes 14% of take-home; state tax −$34/yr.

100 Strong offer

Federal employees: GS pay

Both metros are in the Rest of U.S. locality pay area, so GS salaries are identical. The last column shows what a transfer from Huntington, WV to Madison, WI at the same grade and step does to real buying power.

Grade5,2Huntington, WVMadison, WIReal change, Huntington → Madison
GS-9 step 1$61,722$61,722−9.1%
GS-11 step 1$74,678$74,678−9.1%
GS-12 step 1$89,508$89,508−9.1%
GS-13 step 1$106,437$106,437−9.1%
GS-14 step 1$125,776$125,776−9.1%

Pay for common jobs

Median annual pay4Huntington, WVMadison, WIMadison pay in Huntington dollars
Information Security Analysts$80,660$104,110$94,623 (+17.3%)
Software Developers$110,780$130,630$118,727 (+7.2%)
Accountants and Auditors$70,840$81,130$73,737 (+4.1%)
Registered Nurses$81,010$101,190$91,969 (+13.5%)

"Not published" means BLS doesn't release an estimate for that job in that metro.

Check your own offer

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Taxes are estimates for a single filer taking the standard deduction; city and county income taxes are not included. See the methodology.

Notes & Sources

  1. U.S. Census Bureau, Metropolitan Statistical Area population estimates (Vintage 2025) (2025). Retrieved 2026-09-29.
  2. U.S. Bureau of Economic Analysis, Regional Price Parities by MSA (MARPP), all items (2024). Retrieved 2026-09-29.
  3. U.S. Department of Housing and Urban Development, Fair Market Rents, 1-bedroom (2026). Retrieved 2026-09-29.
  4. U.S. Bureau of Labor Statistics, Occupational Employment and Wage Statistics (OEWS), May 2025, metropolitan areas (2025). Retrieved 2026-09-29.
  5. U.S. Office of Personnel Management, General Schedule (GS) pay rates with locality pay, 2026 (2026). Retrieved 2026-09-29.
  6. U.S. Office of Personnel Management, Locality codes used in the 2026 GS pay spreadsheet (2026). Retrieved 2026-09-29.
  7. U.S. Office of Personnel Management, 2026 Locality Pay Area Definitions (counties in each pay area) (2026). Retrieved 2026-09-29.
  8. Tax Foundation, State Individual Income Tax Rates and Brackets, 2026 (2026). Retrieved 2026-09-29.
  9. U.S. Census Bureau, Cartographic boundary file: states, 1:20,000,000 (2024) (2024). Retrieved 2026-09-29.
  10. U.S. Census Bureau, Gazetteer file: core based statistical areas (2025) (2025). Retrieved 2026-09-29.
  11. U.S. Census Bureau, American Community Survey 5-year estimates, 2020-2024, table C24010 (occupation of employed residents) by ZIP code area (2024). Retrieved 2026-09-29.
  12. U.S. Census Bureau, ZIP Code Tabulation Area relationship files (2020; Connecticut 2022) and Gazetteer locations (2025) (2025). Retrieved 2026-09-29.
  13. U.S. Census Bureau, Cartographic boundary files (ZIP code areas 2020; counties and states 2024) and TIGER/Line primary roads (2024) (2024). Retrieved 2026-09-29.
  14. Internal Revenue Service, Rev. Proc. 2025-32 (2026 tax brackets and standard deduction) (2026). Retrieved 2026-09-29.
  15. Internal Revenue Service, Publication 15 (Circular E), Employer's Tax Guide for 2026 (Social Security and Medicare) (2026). Retrieved 2026-09-29.